Search engine optimization is a process to get top rankings in search engines like yahoo, google and msn. People who search the net use different keywords to get desired results and people who have websites always want their website to be listed on the top in search engines. There are four main points to keep in mind for better Search Engine Optimization:
Meta Tags: Meta tags are very important when you create the web pages. The search engine spiders crawl the web pages and index the web pages in search engines if your title, description and keywords are right. The title tag should not have more than 60 characters the description tag should have a maximum of 150 characters and the keyword tag should have a maximum of 874 characters.
Link popularity: Having a links page in your website and adding links of websites which have a good page rank (page rank above 4 is recommended) is very good and for internal links, you can post in forums with your website name and link to get an internet link. You can also create blogs and post your links in them. The best way to get internal links is to write articles and submit them to article websites like ezinearticles.com, goarticles.com etc. The articles submission websites allow webmasters to take articles from their websites and post them in their website with your article and URL.
Directory and search engine submissions: You can submit your website to directories like dmoz and search engine like yahoo, ask.com etc. There are more than one thousand search engines and directories other than the major 3 search engines (yahoo, msn and google). By getting listed in other search engines and directories you will be getting more links to your website and increasing your link popularity.
Writing keyword enriched articles: Writing keyword enriched articles is one of the best and easiest ways to get traffic to your website. Once you write an article, you can submit your article along with your website link to websites like ezinearticles, goarticles etc which allow webmasters to have the articles in their websites for free. This increases the chances of making your website more popular.
These four methods would help a website to get good page rank and in some time the website would be on top of search engines and there would be more visitors.
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